Case Study – Project Green Cola
Client Description | International Beverage Brand Licensee in the UAE |
Project Type | Corporate Governance – Strategy and Investor Readiness |
Project Location | Dubai, UAE |
Client size | Market Entry |
Project Duration | 06 months |
Client Industry Sector | FMCG – Beverages |
Challenge Faced:
The client required assistance to bring the structures, processes and partners on-board to support the successful launch of the international brand in the UAE.
Project Outcome:
• Five year strategic plan with go-to-market strategy prepared.
• Investment opportunity and pitch deck presented to a number of investors.
• Manufacturing and distribution partners identified.
Project Deliverables:
• Develop and present the 5 year strategic plan including financial modeling.
• Prepare the Investment Opportunity Brief and Investment Pitch Deck demonstrating return on investment, equity share and future investment requirements.
• Mentor and coach the management team to be investment ready.
• Support and represent the company in investment pitch and client pitch situations.
• Support the management on the identification and evaluation of the manufacturing and distribution partners.
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